Adidas Sells Reebok to Authentic Brands Group for $2.5 Billion

Reebok has struggled with sluggish sales since Adidas bought the brand for $3.8 billion in 2005 to compete with Nike in the U.S. market.

Marketing Mind on X: Adidas bought Reebok back in 2006 for $3.8 billion in an attempt to compete with Nike. #MarketingMind #Adidas #Reebok / X

Reebok Sold to Authentic Brands Group for $2.5B - Morning Chalk Up

Adidas Sells Reebok To Authentic Brands Group For $2.5 Billion

Adidas ends Reebok era with $2.5 bln sale to Authentic Brands

Adidas sells Reebok to Authentic Brands in $2.5 billion deal - The Boston Globe

Reebok classic sneakers in a store in London, U.K., on Friday, Aug. News Photo - Getty Images

adidas Sells Reebok for $2.5 Bill

Adidas Sells Reebok to Authentic Brands Group for $2.5 Billion

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Solved B2. According to the article Reebok sold in $2.5

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Adidas is selling Reebok for less than it originally paid

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