Fruit of the Loom Breathable Underwear TV Spot, 'Wind Tunnel

It's only fitting that Fruit of the Loom's Breathable Underwear has a cool name considering that it was tested in a wind tunnel. After throwing out a few names and getting a few suggestions from other workers in the office, the building janitor throws his input on calling it what it is, breathable underwear. He is promptly ignored until a viable option, "Breezy fo' Sheezy" is selected. Well, not really, it turns out the janitor had the right idea all along.

Fruit of the Loom WIND TUNNEL :30 on Vimeo

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