How Gloria Vanderbilt used her authenticity and 'great taste' to build her denim line - Los Angeles Times

By A Mystery Man Writer

Not only was Gloria Vanderbilt an heiress, the “poor little rich girl” in a sensational Great Depression-era custody trial, an author, artist and the mother to CNN’s Anderson Cooper, she was also a game-changer, having had a seminal period in the fashion industry in the late 1970s and early ’80s.
The heiress-turned-fashion entrepreneur made a fortune after she introduced what's considered to be the world's first designer jeans to the mass market.

How Gloria Vanderbilt Built a Legacy Out of Denim

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