Patagonia's Anti-Growth Strategy

J. B. MacKinnon reports on Patagonia, the outdoor-clothing company, and whether its expansion tracks with its anti-consumerist message.

The more Patagonia rejects consumerism, the more the brand sells - The Correspondent

Patagonia: A focus on a sustainable model – harlem hue

Meta-Moments, the Web of Alexandria, and the Art of the Luggage

It's a Waste World - Rex Weyler - Greenpeace International

Patagonia: A Focus on a Sustainable Model - Technology and Operations Management

Businesses we Admire: Patagonia

Patagonia's Bold Move Shakes Up The Ideas Of Capitalism And Consumerism

Patagonia's Anti-Growth Strategy The New Yorker.pdf - 22/07/2017

Patagonia's approach to marketing: Then and now

Patagonia Case Study - Using Brand Purpose

Patagonia's Philosopher-King

Patagonia's purpose-driven Marketing Strategy - The Strategy Story