Under Armour Will Exit up to 3,000 Wholesale Partnerships to Focus
By A Mystery Man Writer
Under Armour plans to overhaul its wholesale partnerships, exiting between 2,000 and 3,000 stores in North America, according to company executives on a recent earnings call. The brand expects to be in approximately 10,000 stores by the end of 2022 as it shifts its toward direct-to-consumer (DTC) channels. “I just want to make it very […]
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