Why TikTok Loves Vera Bradley Quilted Bags Right Now

Like so many aughts brands, the quilted bag giant is enjoying a kick from TikTok popularity.
On the app, searches for “Vera Bradley” have grown to over 110 million views.

Vera Bradley bags are back in style thanks to Gen Z, millennials

Vera Bradley Classics on the Green Large Quilted Travel Duffle Bag

Vera Bradley's success fueled by affordability, multi-generational appeal - The Washington Post

Is Vera Bradley BACK? Gen Z fashion fans go gaga over THOSE quilted totes every preppy millennial owned in the early 2000s - and declare the brand is primed for a major

Vera Bradley bags are DURABLE #verabradleyduffel #hotgirtotebag

on god its the best weekend bag period #foryou #verabradleyduffel #ver

新品 Vera Bradley Bags - バッグ

Get This Quilted Vera Bradley Satchel for 47% Off Now at

Vera Bradley's New Snoopy Holiday Collection