Ultra-fast fashion site Shein has captured the wallets of young

By A Mystery Man Writer

The affordable Chinese fashion site has grown exponentially in recent years with a hyper-targeted social media strategy that's captured the attention — and wallets — of gen-Z and millennial shoppers. For younger consumers with a desire to be fashionable and often less disposable income, Shein feels almost irresistible. 
The affordable Chinese fashion site has grown exponentially in recent years with a hyper-targeted social media strategy that's captured the attention — and wallets — of gen-Z and millennial shoppers. For younger consumers with a desire to be fashionable and often less disposable income, Shein feels almost irresistible. 

Ethics in sales SHEIN.pptx - Ethics in Sales Amruthavarshan Puvanendran 157482217 Arjita Patta 125985218 Gaurav Shetty 152892212 Varun Sah

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Ultra-fast fashion site Shein has captured the wallets of young shoppers. But at what cost?

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Ethics in sales SHEIN.pptx - Ethics in Sales Amruthavarshan Puvanendran 157482217 Arjita Patta 125985218 Gaurav Shetty 152892212 Varun Sah

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Ultra-fast fashion site Shein has captured the wallets of young shoppers. But at what cost?

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