Jockey promotes its range of versatile bras through gamification marketing

Jockey India worked with creative tech studio AliveNow to build and deploy an engaging newsfeed smartapp gaming experience with the objective of increasing awareness and trials for its refreshed range of versatile bras. The game is fun and makes for

Jockey promotes its range of versatile bras through gamification

Undergarment brand Jockey in India taps into gamification

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